Thursday, March 19, 2009

iPod vs. Cell Phone: A Mobile Music Revolution

Has the digital music market irreversibly tipped in Apple’s favor?

Right now it appears this way. As the case domonstrates there have been major efforts to hone in on the digital music marketshare, but Apple just keeps gobbling up more and more of the market. In addition, Apple stayed ahead of the market by coming out with the iPhone, the first touchscreen phone that was actually successful, incorporating the full functionality of thier existing iPod and adding web capabilities among other things. If Apple would have decided not to enter the mobile phone market there would have been an open door for a new entrant, but Apple made the right move and are moving in the direction of Monopoly.

Another point to think about is who really wants to still enter the digital music market. Has anyone turned a profit? And what is the future of digital music. It's hard to tell where iPods and other devices are in the product cycle. If Apple remains innovative and continues to be the first-mover in the digital (and next era of music) music world they will be hard to beat.

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